HP Token Initial Exchange Offering (IEO) on the EXMO Cryptocurrency Platform is over.
The Initial Exchange Offering of HeartBout (HP) project tokens took place On December 11. During the token sale, investors bought out the declared amount of 47 395 833 HP (25 BTC equivalent) in 30 minutes! During the Sale one HP coin was 0,00000053 BTC and 0,6 EXM (with a 10% discount). Users placed 459 orders, the minimum purchase amount for the HP/BTC pair was 0,00000053 BTC, the maximum – 0.1 BTC, and maximum – 112031,98 EXM, minimum – 24,6 EXM for the HP/EXM pair.
Let us recall you that there were available two pairs for participation in the token sale: HP/EXM and HP/BTC. Those users who bought HP in HP/EXM pair had the additional discount of 10% of the standard coin price.
HP Token will be listed on the 12th of December 2019, at 15:00 (UTC). Users will be available to trade in HP/BTC pair.
HeartBout is a social network with a unique system of rewards for activity and competition between users.
HeartBout HP token is an advertising token and it is tied directly to ad impressions in HeartBout social network app, where 1HP=10 impression, for planning and optimizing the marketing budget for the promotion of goods, services, profile, and publications.
The cost of native mobile advertising has increased significantly. According to eMarketer, in 2017 it accounted for 19.5 billion US dollars, which is 88.3% of the total volume of native advertising. In 2018, mobile native advertising accounted for 64.5% of the total mobile spending in the United States.
The cost of HP token during IEO will be 10 times lower than the cost of advertising on competing social platforms, since 1 HP = 10 impressions for 0.004 USD, which is 0.4 USD CPM (cost per thousand impressions).